BM5201: New Venture Planning


Please note this module descriptor is indicative of the structure of this course and may be subject to change.

BM5201: New Venture Planning

Module Title New Venture Planning
Module Code BM5201
Module Tutor James Carr
School Business School
CAT Points 30
Level of Study 5
Brief Description
Indicative Syllabus

The module covers the full range of issues in establishing a business in the private or third sectors. This includes business plans and planning; business ideas and opportunities; enterprise start-up; market analysis; sales forecasting; legal forms of business; profit and loss, cash flow and balance sheet forecasting; breakeven analysis; sensitivity analysis; sources of funds; funding strategies; bank lending; venture capital; accounting for VAT and PAYE; enterprise growth and growth strategies; operations planning; franchising; exit strategies; risk analysis; contingency planning.

Learning Outcomes

By the end of the module, students should be able to:

  1. Evaluate the process of, and management issues in, the start-up of a new venture, including the factors contributing to the success or failure of a new venture (PLO1)
  2. Critically evaluate the constraints on, and risks of, small business development and be able to formulate recommendations for managing and funding new enterprises (PLO4)
  3. Undertake a detailed appraisal of a particular business opportunity through the medium of compiling and evaluating a business proposal (PLO3)
  4. Conduct market research; identify and access support services for small firms and start-ups (PLO2).
  5. Have developed communication and literacy skills, through the conducting of primary research, the analysis of published materials, and the preparation, presentation and defence of a written business plan (PLO6)
  6. Have enhanced capabilities for independent learning and for working with others, through self-study working and through the pursuit of a complex and intensive group project (PLO5)
Learning and Teaching Activities Scheduled Contact Hours: 50
Independent Learning Hours: 250
Assessment (For further details see the Module Guide) 001: 25% Coursework: Individual, standard written: 1800 words or equivalent
002: 15% Coursework: Group work, other: 1200 words or equivalent
003: 60% Coursework: Group work, other: 3000 words or equivalent
Special Assessment Requirements
Indicative Resources The current reading list can be found in the Module Guide, which your lecturer should make available via Moodle.

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