Lecturer in Marketing
Sam has a high level of expertise in SEO, PPC, Social advertising, UK measurement, CRM integration and digital content. Most recently VR and embedded 360 content using emerging technologies.
My research interests are in green marketing, pro-environmental behaviour (PEB), various consumption choices, consumer behaviour and marketing strategy applied to different contexts.
I have been an economist all of my professional life at two previous universities and 7 years in the insurance industry. I am currently responsible for the Masters' stage dissertations and supervise a number of Masters' and doctoral students.
Leisure Industries Management
Having completed her own postgraduate diploma in HRM as a work based learning student in 2014, Celia can empathise with those who are maintaining a full time career and home life with studies.
MSc Marketing Course Leader
Lily's interest in marketing is the creativity and innovation involved in every step. She is a senior lecturer in Marketing and teaches on both undergraduate and postgraduate courses. Lily is also the course leader for MSc Marketing.