Staff Profiles: Dr. Lily Wang

Dr. Lily Wang

Staff Profile: Dr. Lily Wang
MSc Marketing Course Leader

Dr. Lily Wang

Dr. Lily Wang

MSc Marketing Course Leader

Marketing, Events and Hospitality

Lily's interest in marketing is the creativity and innovation involved in every step. She is a senior lecturer in Marketing and teaches on both undergraduate and postgraduate courses. Lily is also the course leader for MSc Marketing.

Telephone: +44 (0)1242 715354 Email: xwang@glos.ac.uk

Biography

Lily worked at Nottingham Trent University Business School as a lecturer before joining University of Gloucestershire in 2010. Lily was educated at the University of Gloucestershire, where she did her MBA, followed by a PhD in Services Marketing. Lily teaches on a range of courses at both undergraduate and postgraduate level and supervises PhD and DBA students. Her main areas of research interest are Service Quality, Customer Satisfaction, Customer Relationship Management and Consumer Behaviour.

Publications