Staff Profiles: Marketing, Advertising and Branding

Dee Dinipre Allen

Dee Dinipre Allen

Senior Lecturer in Business Management

Business, Entrepreneurship and Financial Management

I teach on the Business Management and HRM modules at undergraduate level.

Matt Barr

Matt Barr

Lecturer in Marketing

Marketing, Events and Law

I have more than 15 years of experience in marketing and corporate communications for third sector organisations and international corporations.

Sam Copland

Sam Copland

Lecturer in Marketing

Marketing, Events and Law

With an industry career that spans 20 years, I love storytelling in all forms (except musicals), and believe that great storytelling is at the heart of any brilliant marketing department.

Ryan Curtis

Ryan Curtis

Lecturer in Strategic Supply Chain Management, International Business, and Global Operations

Marketing, Events and Law

I have twenty years of senior level strategic and operational management experience across the public, private and not-for-profit sectors in both the UK and overseas.

Sarah Dibble

Sarah Dibble

Senior Lecturer in Sports Management

Business, Entrepreneurship and Financial Management

I lead the Sports Management degrees. The business side of the sports industry is a fascinating area and my aim is to help students enjoy it as much as I do. I like to use real-life case studies and active learning approaches to engage students.

Magdalena Gonzalez Triay

Magdalena Gonzalez Triay

Senior Lecturer

Marketing, Events and Law

I have 12 years of industry experience. My main area of expertise has been within trade marketing and customer marketing within the multiple grocery and wholesale channel.

Celia Lawson-Pegg

Celia Lawson-Pegg

Senior Lecturer

Business, Entrepreneurship and Financial Management

I have taught within the University for the past year but have previously lectured Level 6 in Change Management. I have 30 years of industry experience across a broad spectrum of global and UK organisations.

Dr. Alan Marvell

Dr. Alan Marvell

Senior Lecturer in Events Management

Marketing, Events and Law

As a Senior Lecturer with experience in events and tourism I enjoy researching and teaching about an industry that is constantly evolving, providing new challenges and opportunities.

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Paul Matthews

Senior Lecturer in Strategy

Business, Entrepreneurship and Financial Management

With 30 years of international business experience in the hospitality, entertainment, leisure, travel and education sectors, I am an experienced business professional, skilled in Enterprise Education, Marketing and Business Strategy.

Dr. Louise F. Reid

Dr. Louise F. Reid

Lecturer in Digital Marketing

Marketing, Events and Law

I am a Lecturer in Digital Marketing. My career in the fashion sector encompassed both retailing and buying roles, for brands Warehouse and Cotton Traders respectively. This experience and my current research within three-dimensional body scanning, virtual and augmented reality retailing topics informs my teaching on both undergraduate and postgraduate digital marketing and research modules.

Rachel Vieira

Rachel Vieira

Academic Subject Leader: Marketing, Events and Hospitality

Marketing, Events and Law

I have always loved retail and following my MA worked as a buyer in the fashion industry. To be able to inspire and encourage the next generation motivates me to lecture and engage with students.

Dr. Philippa Ward

Dr. Philippa Ward

Reader in Services Marketing

Marketing, Events and Law

With over 25 years of retail and academic experience, Philippa’s research centres on the effects of the in-store environment on customers, de-shopping, and retail theatre. Philippa is a Head of the Marketing and Retail Analysis Research Centre – where research on issues including consumer behaviour and services marketing is located.

Dr. Richard Warr

Dr. Richard Warr

Lecturer in Marketing

Marketing, Events and Law

I gained a strong interest in marketing and consumer behaviour from studying business at university and I joined this together with my passion for music to study the ways in which people use music to identify themselves to others.

Dr. Jun Zhang

Dr. Jun Zhang

Senior Lecturer in International Management and Trade

Business, Entrepreneurship and Financial Management

International business is exciting and rewarding, however, it is very risky too. My knowledge of cross-cultural management has helped British expatriate managers to avoid culture shock at pre-transferral stage prior to their movement to China.