Now is the perfect time to gain the extra qualifications and knowledge to get ahead in the UK PR and communications sector – a 2016 report by the Public Relations and Communications Association (PRCA) demonstrated that the industry is worth £12.9bn, over £3bn more than previous figures in 2013.
Learning from lecturers who have worked with the likes of WWF, HSBC and Fred Perry, you’ll develop the expertise you need to create communications campaigns across digital, social, TV and print media.
Prestigious PR Agencies, 10Yetis and Radioactive , offer paid internships in semester two to fit around students’ studies. The experience, knowledge and network gained through internships can prove invaluable in the employment market. Applications for the internships will be jointly handled by the agencies and teaching staff on the course.
Video-making, copywriting and more are taught alongside the strategic planning skills that are needed to succeed in the modern workplace, a combination that makes this course ideally suited to ambitious young professionals keen to get ahead in their chosen career.
You will have access to facilities described by the Broadcast Journalism Training Council as among the very best in the country – our Media Centre includes professional-standard film, TV, music and news studios as well as editing suites, Mac equipment and production galleries.
As well as benefitting from our lecturers’ professional experience and contacts, you can gain insight from our large network of alumni, with former students returning for guest lectures covering many subjects including celebrity, sport, agency, and NGOs.
- Strategic communications: develop rigorous project management’s skills and explore the role of intuitive versus analytical approaches to decision making.
- Content creation: acquire the practical skills required to create content which engages and inspires action.
- Stunts, campaigns, and crises: critically reflect on the success, implementation and ethics of these mediums.
- Sports and celebrity communications: analyse the evolution and growth of social media influencers.
- Major project: undertake a public relations and/or academic project exploring an area of personal interest.
This degree is very hands-on, including a lot of practical learning supported by a strong spine of academic theory.
Take a look at the course map for a breakdown of modules that you'll study to complete the course.
- At least a 2.2 honours degree or equivalent in a relevant subject
- We will consider a comparable professional or postgraduate qualification
- Applicants without a bachelors degree but with significant industry experience in areas including, but not limited to, journalism, marketing, and teaching are encouraged to apply
- EU and international students need a minimum IELTS 6.5 overall
|Fees - 2019/20 Academic Year
Home and EU Students
The fee displayed is the total course fee for full-time or part-time study. Please refer to the Tuition Fee and Bursary Policy for payment methods and timescales.
- PR Executive
- Communications Executive
- Social Media Executive
- Account Manager
Meet the Lecturer
Discover more about your course by visiting the university to speak with one of our lecturers. Learn about the modules, teaching style and the modes of assessment by speaking to our experts, and get a feel for the facilities you'll be using. Visit our Meet the Lecturer page to find out more and book your place.