Staff Profiles: Benjamin Moreland

Benjamin Moreland

Staff Profile: Benjamin Moreland
Academic Course Leader for Sports Business and Coaching

Benjamin Moreland

Benjamin Moreland

Academic Course Leader for Sports Business and Coaching

Sports Leadership, Education and Society

Being active in various settings is a mainstay in my life and is something I value highly. I have always been interested in the ways people access activities. Whether it is looking at motivation or barriers, I have a desire to understand why.


I have an interest in a variety of activity and sport settings, focussing on access, opportunity and cultural issues. I have worked extensively on charitable projects assessing the impact of Sport for Development projects and worked on a number of commissioned research projects investigating the role of sport within at risk, criminal and volunteering environments. I deliver a range of modules over a number of courses, embedding innovative and critical practice within the sociology and culture of activities and sport. Outside of teaching I am keen on mountain biking and surfing.


Award Title Institution Date
BSC Sport Development University of Gloucestershire 2009
PGCHE Post Graduate Certificate of Higher Education University of Gloucestershire 2013
MA Sport Development University of Gloucestershire 2015


HEA Fellow

Teaching and research


Ben specialises in; Introduction to the Sociology of Sport, Contemporary Issues in Sport, Community Development, Sport and Social Issues, Understanding Sport, Sport and International Communities


Undergraduate, Postgraduate


Ben has completed research on the role of factors such as race on participation, and the role that sport can play in helping individuals at risk of crime.

Ben has completed research into the impacts of Sport for Development work upon Higher Education Students and is now focussing on contemporary competitive sport, proposing the adoption of slower practices to regain meaning.


External responsibilities

I am currently the lead for Sport Malawi, a charitable organisation which aims to deliver a curriculum of workshops within the contexts of coaching, education and outreach.