Please note this module descriptor is indicative of the structure of this course and may be subject to change.
The module examines strategic decision-making through an investigation of external and internal environment, strategic options and implementation. It enables students to develop an understanding of business strategy formulation and implementation; in terms of theory, practice and policy. In particular it addresses key challenges in the areas of global and local competition, sustainability, governance and ethics, leadership, change and diversity and technology. It builds upon the students' prior learning at Levels 4 and 5 and integrates these, providing the student with a holistic perspective of how organisations determine their strategic direction.
The module will examine the nature of the organisation and strategy. This will include strategic analysis of the internal and external environment, mission and objectives, basis, direction and method of strategic options, strategic evaluation and implementation. There will also be elements covering, ethics and CSR, strategic positioning and competition, capability and strategic choice, globalisation, managing knowledge, the internet and technology, strategic project management, and sustainability; strategy-in-practice across private, public and third sector organisations.
A student passing this module should be able to:
A course map contains a list of the individual study units, called modules, that you study to complete your course. Some modules are compulsory, but you can sometimes choose modules outside your core area of study which interest you.
A module is a self-contained, individual unit of study. The module descriptor provides various details about the module including who the module tutor is, what you will be studying, how you will be assessed and what you will have learned once you have completed the module.
Course maps and module descriptors from previous years can be found in the Course Resources Archive.
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