Please note this module descriptor is indicative of the structure of this course and may be subject to change.
This module aims to deepen student's understanding of international business and management and inter-cultural awareness through a period of immersion in an overseas location.Activities will include formal University/College seminars, industrial /commercial visits, social/cultural events, interaction with foreign students and staff and individual reflection. The balance of these activities may vary by destination but the emphasis will always be on purposeful student engagement within a learning environment.
Students are required will attend seminars and workshops exploring aspects of the host country's national culture , local business practices and consumer experiences . Students will also undertake visits to selected business locations and social/cultural events arranged by the host. Perspectives on International business, international trade and entrepreneurship, cross-cultural management and understanding represent core areas of focus in this module.
A student passing this module should be able to:
1. Identify and critically assess the significant differences between the UK business environment (including cultural attributes, attitudes and approaches to trade, entrepreneurship and consumption) and that of the country or countries visited as part of the module.
2. Critically reflect upon on the international business and management literature as it applies to the country or countries visited in the light of their observations and experiences.
3. Investigate and demonstrate an awareness of the key success factors for multinational enterprises (MNEs) operating within the business environment(s) studied.
4. Critically assess the implications of globalisation for country or countries visited.
5. Construct and defend a business case plan for a company seeking to gain entry to the markets(s) studied.
6. Demonstrate inter-cultural empathy and awareness of the need to avoid self-reference criteria when operating in international contexts
Total study time: 150 hours.
Scheduled learning and teaching activities: 30 hours:
Guided independent study: 120 hours
A course map contains a list of the individual study units, called modules, that you study to complete your course. Some modules are compulsory, but you can sometimes choose modules outside your core area of study which interest you.
A module is a self-contained, individual unit of study. The module descriptor provides various details about the module including who the module tutor is, what you will be studying, how you will be assessed and what you will have learned once you have completed the module.
Course maps and module descriptors from previous years can be found in the Course Resources Archive.
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