Graphic Design student wins national industry award

University of Gloucestershire student Laura Whitehead has won a national award aimed at showcasing the brightest ideas and solutions directly to the global packaging industry.

Laura, who is studying for a degree in Graphic Design within the University’s School of Arts, was awarded the Gold and Sponsor Award in the 2022 Starpack Students competition in the ‘Home Dining is the New Eating Out’ category

Laura impressed the judging panel with the designs for her project ‘Yes Chef’, which encourages people to cook easy, accessible and delicious recipes from their home, while promoting an organic and healthy lifestyle.

The design creates an easy to follow step-by-step instruction system, which emphasise homegrown experiences with friends and family.

The judges said: “The entry not only considered the packaging but all of the touchpoints for the consumer from the app to online and print marketing. A lot of time and effort has been put into research, which is always key to developing any great product. Overall a really great design and idea.”

Laura said: “I was delighted to win the Gold and Sponsor award at the 2022 Starpack Students competition.

“I had a wonderful time at the awards ceremony in London on the Elizabethan Paddle Steamer boat. 

“Thank you so much to my tutors, sponsors Robinson Packaging and awards organisers, the Institute of Materials, Minerals and Mining.”

Claudia Brewster, Course Leader for the BA (Hons) Graphic Design course, said: “Congratulations to Laura for her success at the Starpack Awards. This fantastic project is reflective of Laura’s skill in packaging design, along with well-considered design strategy and refined presentations.”