Marketing student Maddie is bringing special event to life on placement at Gloucester Quays

University of Gloucestershire student Maddie Thwaites is leading on the organisation and marketing of a special large scale event for students across the county while on placement at Gloucester Quays.

Maddie is on a one-year placement as a marketing assistant at the major shopping destination as part of the BA (Hons) Marketing (Advertising and Branding) programme she is studying within the University’s School of Business, Computing and Social Sciences.

Maddie (feature image) is designing and delivering the Student Social event being held on 20 September from 4pm to 8pm at Gloucester Quays, which will feature entertainment, exclusive discounts for students, and activities and opportunities to win prizes.

Maddie, who is working alongside Lauren Hopkins, Marketing Business Partner at Gloucester Quays, said: “This placement so far at Gloucester Quays has been an incredible learning experience, with so many opportunities to grow and learn. I thoroughly enjoy immersing myself in the dynamic environment and contributing to our exciting campaigns.

“This placement is providing me with invaluable hands-on experience that I believe will be critical in shaping my future career in marketing. The experience and networks I’m building here are truly exciting and open up a world of possibilities for my career aspirations.

“I’m particularly looking forward to our upcoming Student Social event. The event was already being dreamt up, but having a resident student helped it come to life, along with my insider knowledge of what students want to see and do.

“It’s going to be a fantastic opportunity to connect and engage with our student community whilst providing a relaxed and chilled environment for the students to get to know each other in.”

Bringing together students and local businesses

Matt Barr, Senior Lecturer in Marketing at the University, said: “I’m delighted that Maddie has a marketing placement opportunity with Gloucester Quays and that in her first few months on the job will be planning and implementing an event for students.

“Maddie’s course includes digital marketing, communications, and event planning – the skills needed to make an impact and bring together students and local businesses.”

Lauren Hopkins, Marketing Business Partner at Gloucester Quays, said: “I am thrilled to announce our upcoming Student Social event. This event is designed to offer an exceptional experience for students, blending entertainment, exclusive offers, and an engaging community atmosphere.”

Owen Acland, Gloucester Quays Centre Manager and Gloucester BID Board Member, said: “Gloucester Quays significantly contributes to the economic and social vitality of our city. It not only attracts shoppers and tourists, boosting our local economy, but also hosts events that foster community spirit and cultural engagement, such as our first student event.”