Please note this module descriptor is indicative of the structure of this course and may be subject to change.
In the light of the now established phenomenon of globalised businesses and markets, this module begins by examining the importance of cultural norms and identities based on learned attitudes, values and beliefs and their impact upon the conduct of business operations. An analysis of the depth and extent of adaptations of organizational strategy and behaviour which are necessary to achieve successful outcomes in this global environment is conducted.
Culture in different private sector business contexts; frameworks for the understanding of dimensions of culture; culture theories; the cultural globalisation debate; language, culture and communication; culture and national policies and institutions; national management models and transferability; cross-cultural management; intercultural negotiation; the future.
A student passing this module should be able to:
A course map contains a list of the individual study units, called modules, that you study to complete your course. Some modules are compulsory, but you can sometimes choose modules outside your core area of study which interest you.
A module is a self-contained, individual unit of study. The module descriptor provides various details about the module including who the module tutor is, what you will be studying, how you will be assessed and what you will have learned once you have completed the module.
Course maps and module descriptors from previous years can be found in the Course Resources Archive.
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