Skip to content
University of Gloucestershire
Undergraduate

Business and Management (Digital Business)

BA (Hons)
Clearing Places available

Course options

Choose a study option:
Choose a start date:
Study type
Full Time
Course length
3 Years
Campus
Oxstalls, Gloucester
UCAS Code
N107

Why choose UoG?

Our dynamic, industry-focused curriculum offers a challenge-based and live project approach, enriched by strong connections with local, national, and global businesses.

Top reasons to study this course

In today’s rapidly evolving global business landscape, leveraging emerging digital technologies is essential for gaining a competitive edge.

This course is designed to equip you with the knowledge and skills needed to navigate the dynamic world of digital business, focusing on key areas such as business technology, cybersecurity, and digital marketing.

You’ll explore the multifaceted nature of digital transformation, enabling you to apply concepts and frameworks to real-world case studies that reflect current business practices in digital infrastructure, strategy, and innovation.

Through live guest speaker sessions, industry collaborations, and professional presentations, you’ll gain valuable insights into the challenges and opportunities faced by modern business practitioners.

The curriculum has been developed in consultation with local, national, and global organisations to ensure its relevance to industry needs. Key topics include cybersecurity, blockchain design, cryptography, digital business strategy, B2B and B2C models, e-commerce philosophies, supply chain integration, Web 4.0, Industry 4.0, online communities, SEO, HTML5 developments, artificial intelligence, and digital marketing.

Accredited by the Chartered Management Institute (CMI), this degree integrates a Level 5 Diploma in Leadership and Management, providing a comprehensive, future-focused education, preparing you for success in the evolving digital business landscape.

In your first year each module includes at least 3 hours of in-class learning. This is a combination of lectures, where you’ll connect with students from other courses, and interactive small-group seminars.  

These sessions bring learning to life through activities and real-world applications which reinforce key concepts. With plenty of opportunities to ask questions, collaborate, and apply your knowledge, you’ll gain a deeper understanding while building confidence in your skills. 

The course benefits from small class sizes and opportunities for expert mentorship. You’ll also receive personalised support through our Personal Tutor scheme and benefit from career-building opportunities. 

There will be numerous opportunities to forge connections through business networking events and a range of clubs and societies organised by the Students’ Union. 

Your lecturers have a wealth of industry experience that makes lectures engaging, but you will also meet a range of guest speakers and have opportunities to take part in field trips.   

Previous speakers have represented Jaguar Land Rover, Ecotricity, CMI, CIPD, CIM, Enterprise Mobility, and St. James’s Place Wealth Management. Previous field trips include the Business Innovation Expo in London, Forest Green Rovers FC in Stroud, Freixenet Winery in Barcelona, and the IPAG Business School in Nice. 

This degree opens doors to a wide range of career opportunities in the ever-evolving digital economy. With expertise in cybersecurity, blockchain, AI, digital marketing, e-commerce, and business strategy, graduates are well equipped for roles in digital transformation, business intelligence, and technology consulting.

You could pursue careers such as digital business analyst, e-commerce strategist, data analyst, or digital marketing specialist, helping organisations harness emerging technologies for growth. Opportunities exist across various industries, from multinational corporations and tech startups to financial services, retail, and consultancy firms.

UoG’s strong industry links and CMI-accredited leadership diploma enhance employability, giving you a competitive edge. Many graduates secure placements and full-time roles with global organisations, innovative digital agencies, and tech-driven enterprises.

For those with an entrepreneurial mindset, this degree also provides the foundation to launch your own digital business or tech startup. Whether you want to work in a fast-paced corporate environment or build something of your own, this degree ensures you are prepared for success in the digital business world.

Gloucestershire Business School in the evening

The Business School

A state-of-the-art facility where business and students connect.

The Business School is a modern hub for business and law students which blends light-filled classrooms, airy lecture theatres and inviting social areas with hands-on facilities including a live trading room, a customer experience lab and a moot court room.

Viewing entry requirements and fees for: . Change course option

Entry Requirements

104 UCAS tariff points

Your grades are just one part of your story, which is why at UoG we accept any grades from any combination of level 3 qualifications.

A-level
BCC
BTEC
DMM
T-level
Pass

Here’s an example of how 104 UCAS tariff points might look for some common level 3 qualifications.

GCSE in English Lang/Lit and Maths at grade 4/C or above are usually required.

Unsure if we could offer you a place? Check out the UCAS tariff calculator or contact our admissions team if you have any questions.

We welcome students from all over the world to study our foundation, undergraduate and postgraduate courses.

View entry requirements for your country:

You must also meet our English language requirements, such as IELTS or an equivalent test.

If you need to improve your English before starting your course, we offer pre-sessional English programmes delivered online by our trusted partner, Study Group.


If you can’t find the entry requirements for your country or have any questions, please email [email protected] or call us on +44 (0) 3330 141414.

Fees and costs

Start date
Tuition fees

The above fees apply to your first year of study only, and will increase for subsequent years. View our undergraduate tuition fees for further information.

Additional costs

Your tuition fees cover most costs related to your course, but you may need to budget for some additional costs.

These can include items such as specialist equipment, materials for projects, professional memberships, field trips or placements. You may also have everyday costs as a student, like printing, books and stationery.

To help you plan ahead and make the most of your money, explore our Budgeting at uni guide for practical advice and support.

Start date
Tuition fees

The above fees apply to your first year of study only, and will increase for subsequent years. View our undergraduate tuition fees for further information.

Additional costs

Your tuition fees cover most costs related to your course, but you may need to budget for some additional costs.

These can include items such as specialist equipment, materials for projects, professional memberships, field trips or placements. You may also have everyday costs as a student, like printing, books and stationery.

To help you plan ahead and make the most of your money, explore our Budgeting at uni guide for practical advice and support.

Teaching staff

You’ll be taught by a diverse group of industry experts, researchers and experienced professionals, ensuring you receive a well-rounded, career-focused education.

With specialisms across a range of disciplines including leadership, marketing, finance, entrepreneurship and digital business, the team provides a dynamic learning environment that blends academic theory with real-world application.

Many lecturers have held senior corporate roles, launched their own businesses, or conducted cutting-edge research that shapes industry trends.

Connections

Chartered Management Institute (CMI)

This course is professionally accredited by the Chartered Management Institute. As a CMI member you’ll have access to resources, networking opportunities, and professional development tools.

St. James’s Place Wealth Management

A FTSE 100 company, St. James’s Place is a leading wealth management company. They provide guest speakers and opportunities such as their ‘Classroom to Boardroom’ programme to prepare you for the world of corporate business.

SHS Drinks

Based locally, SHS Drinks, a leading UK beverage company. As a major FMCG player, they collaborate with us to provide live consultancy briefs and valuable industry placements, giving students hands-on experience in a dynamic business environment.

Enterprise Mobility

Enterprise, a global leader in vehicle rental and transportation solutions, deliver simulated assessment-centre workshops on campus, and work with students on live consultancy briefs. The company remains a top choice for students seeking placement years and graduate roles.

Chartered Management Institute (CMI)

This course is professionally accredited by the Chartered Management Institute. As a CMI member you’ll have access to resources, networking opportunities, and professional development tools.

St. James’s Place Wealth Management

A FTSE 100 company, St. James’s Place is a leading wealth management company. They provide guest speakers and opportunities such as their ‘Classroom to Boardroom’ programme to prepare you for the world of corporate business.

SHS Drinks

Based locally, SHS Drinks, a leading UK beverage company. As a major FMCG player, they collaborate with us to provide live consultancy briefs and valuable industry placements, giving students hands-on experience in a dynamic business environment.

Enterprise Mobility

Enterprise, a global leader in vehicle rental and transportation solutions, deliver simulated assessment-centre workshops on campus, and work with students on live consultancy briefs. The company remains a top choice for students seeking placement years and graduate roles.

Next steps

A student stands outside smiling.

Register for updates

Receive news of upcoming events and information about life at UoG.

Student ambassadors sat on giant deckchair smiling

Visit us

Book your place at an open day or campus visit to get a feel for UoG.

A student working on a computer in front of a screen showing strings of binary code.

How to apply

Our step-by-step guide to the application process.

Facilities

Stories from our students

Discover stories from our students and graduates.

Students speak to sports society members at the Welcome Fayre.

Ranked 13th in the UK for graduate prospects

Our marketing courses are ranked 13th in the UK for graduate prospects by the Complete University Guide 2026.

Ranked 17th in the UK for student satisfaction

Our marketing courses are ranked 17th in the UK for student satisfaction by the Complete University Guide 2026.

Ranked 13th in the UK for graduate prospects

Our marketing courses are ranked 13th in the UK for graduate prospects by the Complete University Guide 2026.

Ranked 17th in the UK for student satisfaction

Our marketing courses are ranked 17th in the UK for student satisfaction by the Complete University Guide 2026.

More to explore

Apply now

You can still apply for a course starting in September 2025 via UCAS Clearing.

Frequently asked questions

Related courses