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University of Gloucestershire
Undergraduate

Events Management

BA (Hons)

Course options

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Study type
Full Time
Course length
4 Years
Campus
Oxstalls, Gloucester
UCAS Code
N825

Course overview

You’ll gain experience with major events organisations, specialising in business, sports, celebratory or music events and make the most of our unrivalled location in the festival county of Gloucestershire. You’ll learn from experienced events specialists and benefit from our partnerships with international events organisations such as Millbrook Venues, Concert Live and Silverstone.

Our hospitality, event management & tourism courses are ranked 11th in the UK, and 10th in the UK for career prospects by the Guardian University Guide 2023.

You’ll use industry-standard software to design and deliver events for external clients, learning to manage events on all scales. You’ll undertake work experience each year with the option to spend a year in industry on the four-year sandwich course. Students have recently worked for Concert Live, Collection 26, the Natural History Museum, Silverstone, BMW, Sea Pines Resort (USA) and Gloucestershire-based Wychwood Music Festival.

You’ll also get opportunities to gain international events experience with the possibility of going on an overseas field trip and work placement in the USA.

This course combines theory and practice to develop creativity from problem solving and event design to management planning and pitching. You’ll work in teams and independently to develop your professional expertise, ready for your career.

In your first year, you’ll establish core events management skills, after which you can tailor the course to match your interests and career goals. You can choose to specialise in one of our four specialisms – business, sports, celebratory or musical and cultural events – or shape your degree to focus on management areas such as events marketing or new product development.

This course is available to study with an integrated foundation year – an extra, introductory year at the beginning of the full degree. If you don’t meet the stated entry requirements or you’re returning to education, it could be a great option that enables you to study this course.

As well as an introduction to your subject, it will help you to develop valuable study skills, and communication, teamwork and problem-solving techniques, giving you the confidence and skills set you need to progress.

If you’re applying to study as an international student, an integrated foundation year can also support you to improve your English language skills alongside your studies.

To apply for this course with an integrated foundation year, select the ‘With foundation year’ study type from the options at the top of this page before clicking ‘Apply’.

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Entry requirements

    • 104 UCAS tariff points, BCC at A levels, DMM at BTEC or a Merit in your T-Level.

      If you are unsure whether we could make you an offer or you have any questions, just get in touch with our admissions team who will be able to advise you.

    • English Language or Literature and Maths Grade 4/C in GCSE (or equivalent) are normally required.

    • This course is available with an additional integrated foundation year. This four year option has lower entry requirements – see below – than the other study type/s available.

      Typical offers
      48 UCAS tariff points, DD at A levels, PPP at BTEC or a Pass in your T Level.

      GCSEs
      Grade C/4 in English Language/Literature and Mathematics, or equivalent (e.g. Level 2 Functional Skills).

      To apply for the integrated foundation year degree, select the ‘With foundation year’ option from the study types listed at the top of this page before clicking ‘Apply’.

      See course overview for more information about the interated foundation year option.

    • We welcome applications from mature students (aged 21 and over) and do not necessarily require the same academic qualifications as school leaving applicants, although some entry requirements may still apply for Professionally Accredited Courses. We accept Access to Higher Education Diplomas and make offers on an individual basis.

Course modules

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Fees and costs

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See the further details of fees and potential extra costs when studying a course at the University of Gloucestershire.
Start date Location UCAS code Fee (UK)
Fee per year
Fee (international)
Fee per year
Sep 2025 Oxstalls, Gloucester N825 TBC TBC
Sep 2026 Oxstalls, Gloucester N825 TBC TBC

Ready to apply?

UoG Career promise

At UoG we create a climate for bravery and growth. We instil confidence in all our students, so you can graduate career-ready and meet your ambitions.

95% of our graduates are in work or further study*, but if you’re not in a job 6 months after graduating we’ll guarantee you 6 months of free support, followed by the offer of a paid internship to kickstart your career – plus we’ll commit to lifetime career coaching. Eligibility conditions apply.

*Graduate Outcomes Survey published 2024 and based on 2021/22 leavers

Discover our promises

Careers

Our graduates successfully establish themselves in diverse areas such as events management, operations, festival management, wedding planning, account management, and creative events design.

We’re a founding member of the Association for Events Management Education and accredited by the Institute of Hospitality. Students also have access to Chartered Institute of Environmental Health training, to complement your degree studies.

With over 20 years of events management experience, we pride ourselves on our extensive industry connections. These relationships provide our students with industry opportunities, including working with organisations like the O2 Arena, Silverstone, BMW, Cheltenham Festivals, Cheltenham Town Hall, Concert Live, Marketing Gloucester, Old Down Manor and Country Park, Wychwood Festival, IBM, and Business Design Centre. Internationally we can provide industry opportunities with Marriott Hotels and Resorts and Sea Pines Resorts in USA.

Work with major events organisations

Students have recently gained essential experience with Concert Live, Collection 26, the Natural History Museum, Silverstone, BMW, Sea Pines Resort (USA) and Gloucestershire-based Wychwood Music Festival.

Performers on stage in front of full house at SU summer ball 2014

Develop creative and entrepreneurial expertise

Designing, developing and delivering events of all scales for external clients. Embedded in every year of study is the opportunity to get involved in live event production which means you will graduate with the skills that the industry is looking for.

Wychwood festival stage with audience

ThreeSixty student consultancy

Students on this course will have the chance to get involved with our new student consultancy, ThreeSixty. Based at our state-of-the-art School of Business, you’ll get the opportunity to develop your graduate competencies and attributes by working with business, third sector and individuals on a consultancy basis, solving their challenges.

The Business School at Oxstalls campus
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Ranked 11th in the UK

Our hospitality, event management & tourism courses are ranked 11th in the UK by the Guardian University Guide 2023.

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Ranked 10th in the UK for graduate prospects

Our hospitality, leisure, recreation & tourism courses are ranked 10th in the UK for graduate prospects by The Times Good University Guide 2023.

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Ranked 10th in the UK for career prospects

Our hospitality, event management & tourism courses are ranked 10th in the UK for career prospects by the Guardian University Guide 2023.

Trips and experiences

Work with major events organisations

Students have recently gained essential experience with Concert Live, Collection 26, the Natural History Museum, Silverstone, BMW, Sea Pines Resort (USA) and Gloucestershire-based Wychwood Music Festival.

Placements

You’ll learn from experienced events specialists and benefit from our partnerships with international events organisations such as Millbrook Venues, Concert Live and Silverstone.

You’ll also get opportunities to gain international events experience with the possibility of going on an overseas field trip and work placement in the USA.

As part of your course you can gain valuable experience on an optional placement year.

  • Duration – 12 months, full-time (minimum 35 hours a week)
  • Location – popular destinations include the UK, USA, China and Europe
  • Visa – you may need a visa if you’re on placement abroad
  • Finance – your tuition fee is reduced for your placement year – and you can still apply for a maintenance loan and get money advice
  • Placement support – we’ll help you find a great placement and get the most out of the experience

"I’m supporting the launch of the world’s first ever merchandising app for live music events on my placement with Concert Live in London."

“We’re working in partnership with O2, Live Nation and Universal. I meet some of the coolest people in the industry. I recently met Sir Bob Geldof and Rick Astley at Rewind Festival. The experience at university is unbeatable. I’ve worked on so many events including Oxjam. Cheltenham is a great place to be for an events student as there are so many events and festivals. As a student, you get involved in everything!”

Matt Francis, Events Management student

Student using laptop smiling

"I’ve had the privilege of working with many amazing performers and in a wealth of fabulous settings."

“I joined the university from Cheltenham Festivals where I was executive director of Cheltenham Literature Festival from 2005-2011. I’m immensely proud to have contributed to the legacy of one of the oldest and largest cultural events in the world. Whether at a beautiful historic location or in a purpose-built modern auditorium, bringing an event to life is challenging and rewarding in equal measure – there’s nothing like it!”

Clair Greenaway, Senior Lecturer in Events Management

Lecturer smiling with her hands in the air

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